Intellectual Property Rights

Intellectual Property Rights

Your brand represents your legacy. Every goal, every score, and every celebration does increase the market value of an athlete as well as the stakeholders of the sport. We believe that the athlete’s image, voice, and avatar make a huge impact in today’s world where the A.I. and deep-fakes can tarnish the goodwill of an athlete’s brand. We negotiate endorsement and brand ambassador contracts that align with the values and contribute to the athlete’s or club’s personal brand’s long-term success.

Our objective for clients is not only to protect your brand but also to your brand. We will help to develop licensing and merchandising agreements that protect intellectual property while opening up new revenue streams for the sports business. We do provide advice and draft sponsorship, image rights, and endorsement contracts. We ensure that your brand remains a formidable force in the sports industry, such as trademarks, broadcasting, know-how, sports technology and patents.

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